websitedesign

In the enterprise portal the website design, with respect to collocation and use of color, should be scientific and pertinent. It is necessary for us to know and master some knowledge about color matching. In the face of different cultural background of the enterprise website, the use of color should be different. Choose a suitable and unique color matching to highlight the corporate cultural personality. Design with clever collocation of color, can make the site more exquisite beyond compare.

1 optimize the design of the enterprise website
In the era of Internet information economy, the only way for the development of enterprises is e-commerce. Therefore, it is a crucial issue for enterprises to enter the field of e-commerce. The electronization and networking of business operations are highlighted by the booming development of the leading e-commerce websites such as Alibaba, Jingdong, Dangdang and so on. The trend of trade is the trade of goods through the assistance of Internet technology. Therefore, the design of the website is particularly important, and its image represents the image of the enterprise.
1) users: users can feedback to enterprises through the use of websites, and timely absorbing and receiving reasonable and useful user experience to upgrade and optimize their website can greatly enhance the attractiveness of websites.
2) based on the search engine promotion site: search engines can quickly obtain information to optimize website design and guide users to find relevant information. Click search, enter the website, get information and service until it becomes a real customer.
3) website operation and maintenance: after the website optimization design, the enterprise website can be consistent with the network marketing strategy, and it has the real network marketing orientation. The upgrade of Web site operators for web management and maintenance technology can also play a role in the use of network marketing and the accumulation of more marketing resources.
2 color of the website
However, users browse a website, first impression, not the rich and colorful content and unique layout, color is. The color changes in temperature, weight, hardness, size of visual color can make people have rich psychological association, so, if we can skillfully use and color collocation is a website for the first time can grab your attention, or even leave a key psychological suggestion.
2.1 the color of enterprise website
1) company's exclusive: the Pizza Hut Inc web page hue is a warm tone - red, because the eye - catching red meets the appeals of the fast food store to make the passers-by go into the store. The dark blue of China Mobile, the grey and white of Apple's official website, and their advertisement and posters are also the same color. This also explains that each company has a standard color to represent the company's CI image.
2) company style: the color of the website serves the style of the company. The main color is blue with blue group, not only highlights the core value of the company, to delixin winning, but also promote a sunlight transparent, like-minded, competitive growth and efficient execution, customer satisfaction, charity culture. The mixture of blue and white on the website can reflect the noble, atmospheric and elegant atmosphere. It is the unique style of the enterprise. Iqiyi video website mainly use green, green and white collocation, make people feel comfortable, highlight the company has always enjoyed the quality of the concept style.
3) personality: the color style of the individual website is determined by personal preferences, reflecting the individual personality of the human being.
The classification and significance of 2.2 colors
What is easy to ignore is that color can actually have a great influence on human body and mind. The extreme coloring and coloring will give a strong psychological suggestion and even guide some of the people's behavior. When we are proficient in the different roles of different colors, we can guide the visitors to a certain extent.
Red is one of the three primary colors that can stimulate the excitement of the nerve fibers. It makes people feel like passion, desire, strength and love. The Yellow brightness is the highest, allowing people to enjoy optimism, sunshine, hope and happiness. Orange makes the psychological balance and warmth. Purple is mysterious and noble, but it also feels negative and lonely. Blue is a typical cold color, suitable for high tech modern sense of the IT industry. Green is between the two colors of cold and warm, which is the representative of nature, health, youth, vitality and richness. Brown symbolizes the earth, home and hearth, represents the reliability, comfort, endurance, simplicity and stability. And black is the symbol of wealth and the devil, with the feeling of elegance, the feeling of fear and the mystery.